You may have begun your Kickstarter fundraising campaign believing you could do it all yourself but are now realizing you might need a Kickstarter specialist to help you. A consultant from Matador Solutions can help you if your project is floundering or simply not meeting your goals. We can inject life into it and generate the excitement your project needs in order to gain pledges.
Identify Pain Points
If your Kickstarter campaign isn’t going well, it’s easy to feel overwhelmed. When you established your fundraising program on Kickstarter, you set a goal for how much money you wanted to raise. You also set a date by when you believed was a reasonable time for raising that money. There’s an added pressure because if you don’t reach your funding goal by the deadline, then you will not receive any money, including pledges made by supporters. What can you do to create a successful campaign? Well, it’s best to start your campaign even before you post it online. With a Kickstarter specialist from Matador Solutions, we can help you from start to finish.
Create a Compelling Narrative
To attract a substantial number of supporters, people need to believe in your product. When prospective donors feel a connection with your creation, they’ll be more likely to want to invest in it. At Matador Solutions, our consultants take the time to learn about your project and what it means to you and use our marketing experience to translate your passion into a marketing package that backers connect with.
Develop an Attractive Traffic Campaign
Kickstarter and crowdfunding campaigns aren’t just about what lives on kickstarter.com. Successful campaigns use a variety of other digital platforms to drum up even greater support. At Matador Solutions, we understand how potential backers use the internet and have developed strategies that can help drive traffic to your product’s page.
As your campaign proceeds, your Matador Solutions consultant can monitor its progress and reception from the public. Because we understand the natural rhythms of Kickstarter programs, we can identify patterns from the onset, and react as necessary. We have learned that regular updates on the project owner’s behalf can re-engage an audience and spark an uptick in donations. We also understand when and how many times updates should be posted, and when they should not so that they don’t alienate prospective donors.
We Can Help
If you have a Kickstarter campaign or would like to begin one, talk to us at Matador Solutions about how we can help make your fundraising program a success. Call today to request a free consultation with one of our Kickstarter specialists.
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